Top Specialty Journal

As an Internet copywriter, I of course recommend hiring a professional writer to write the copy for your website, rather than trying to do it yourself.  Yes, everybody can write — but can everybody write well enough to make up a customer’s mind for them?  I don’t think so.
But if you won’t take my advice [...]

Testimonials are a great way to generate trust in your business.  Many potential customers may hesitate to make an online purchase from a company or on a website they are not familiar with.  Testimonials aren’t a complete guarantee, of course, but it does tend to make people feel better if they can read about someone [...]

Many local, service-oriented businesses seem to have a hard time understanding why they need a website, especially mom-and-pop shops that have been open for a long time.  They just can’t understand why they might need to do things differently, change the way they market themselves.
But the truth is, the business world is changing rapidly.  The [...]

Like the rest of the business world, you need your own website.  The Internet is the way of the future for businesses; you’re aware of that, and you’re taking the leap.  But a bondsman’s website is different than having an online store.  What should you have on your website?
Here are a few suggestions:

Make it clear, [...]